Engineered to Work Better.

Built to Last Longer.

Not all boat lifts are created equal - and that's a good thing.

ShoreMaster boat lifts stand apart—not just in how they look, but in how they perform. Every inch is built for strength, reliability, and simplicity from the very first install.

Forget bolt-together frames. Skip the screw-leg gimmicks. ShoreMaster lifts are engineered for real lake life, with welded, bolted and braced frames, heavier-gauge marine-grade aluminum, and superior components that hold up season after season.

Tested beyond industry standards and trusted by waterfront professionals, ShoreMaster lifts are built for the long haul—not just the hype.

  • Welded & Braced Aluminum Frames - Primarily welded construction with braced bolt connections where needed - for superior strength, zero shifting over time, and long-term stability you can count on. 

  • Superior Design + Materials - Designed and over-tested for harsh Midwest lake conditions—from deep muck to high winds and waves.

  • Low-Maintenance Ownership -Fewer moving parts and rock-solid construction means less maintenance and fewer service calls.

  • Decades of Use - Our customers routinely use the same lift for 10, 15, even 20+ years—with minimal maintenance and maximum confidence.

Performance You Can Feel.

Convenience You Can Trust.

While others advertise convenience,

ShoreMaster delivers it—season after season.

ShoreMaster boat lifts are designed for real-world ease and hassle-free ownership. Every ShoreMaster lift is engineered for fast installation, effortless use, and lasting shoreline stability. Unlike lifts that rely on adjustable legs for constant re-leveling, ShoreMaster systems stay level and secure from the start—even in deep water, muck-bottom conditions, or fluctuating lake levels.

The result?

True set-it-and-forget-it performance. No tools. No constant re-adjusting. Just a lift that works for you and with your shoreline—not against it.

  • 66" Lift Travel Range - Built to adapt to changing water levels with ease—no screw legs or seasonal re-leveling required.

  • Low-Maintenance Ownership - Fewer moving parts mean fewer problems, lower long-term cost, and more time on the water.

  • Clean, Efficient Mechanics - Designed with performance and quality in mind—intelligent design, welded construction and quality materials.

One Lift Lineup.

Zero Compromises.

Infinite Possibilities.

Whether you're docking a wake boat, pontoon, tritoon, PWC, or fishing boat, ShoreMaster offers a complete range of boat lifts designed to fit your watercraft, your shoreline, and your lifestyle.

From compact personal watercraft to fully equipped surf boats, our lineup covers capacities from 1,200 lbs to 15,000 lbs—with options to handle nearly any vessel on the water. Plus, with the most trusted dealer network in the industry, you’ll get expert guidance every step of the way.

  • A full lineup of lift styles: Vertical Hydraulic, DVS Vertical, Pontoon, PWC, and Drive-On Ports

  • Flexible configurations with adjustable bunks, guides, and accessories to fit your specific setup

  • Protective canopy options in Traditional, Hip Roof, and TowerMaxx styles