Welcome to the ShoreMaster Blog – Your Dockside Source for Lake Life Inspiration
At ShoreMaster, we believe life is better by the water—and we’re here to help you make the most of every moment. Whether you're customizing your dock system, upgrading your boat lift, or simply soaking in the shoreline views, our blog is your go-to resource for expert tips, product insights, seasonal advice, and lakeside lifestyle stories. Dive in and discover how to enhance your waterfront with confidence, quality, and a touch of that easygoing Midwestern spirit.
Waterfront Brand Announces Addition to Leadership Team
Posted on February 21, 2022 By ShoreMaster Marketing
Waterfront Brands announced the addition of Corey Duke as Executive Vice President and Chief Commercial Officer (CCO). Duke, an accomplished marine industry veteran with an exceptional track record of success, joins the team to help accelerate growth in Waterfront’s core markets.
Tritoon Boat Lifts: Expert Recommendations for Tritoon Owners | ShoreMaster
Posted on February 17, 2022 By ShoreMaster Marketing
Modern boats are getting bigger and heavier, with some boaters upgrading to tritoons when pontoon boats just aren’t enough. If you’ve recently gotten a tritoon or are looking into them, you might be looking for a new lift for your craft as well. Modern pontoon lifts are built stronger and larger to accommodate the extra size that pontoon boats have compared to other boats or PWC lifts. Pontoon boat lifts also have specialized cradles or bunks to support the “toons,” so it would reason that tritoon boat lifts would have three. But will you actually need a special lift for one more toon?
DIY Boat Lift Installation: Tips and Considerations for Self-Installation | ShoreMaster
Posted on February 03, 2022 By ShoreMaster Marketing
Installing a boat lift is one of the best choices that you can make for your waterfront. A boat lift is the easiest, most effective way to protect your boat from the dangerous side of the water and outdoors. It can also make boat maintenance easier—what’s not to love?
For the seasonal boat owner, the answer to that question might be the installation process. Getting your boat lift into and out of the water before and after every boating season can be a hassle, even with ShoreMaster’s engineering, which makes our Infinity Boat Lift Systems easier to move and install. You shouldn’t have to struggle alone or at all—professional help with boat lift installation is a great solution to your waterfront woes.
Can You Leave a Boat in the Water During Winter? | ShoreMaster
Posted on January 20, 2022 By ShoreMaster Marketing
Getting your boat into and out of the water can be a hassle if you don’t have the right dock accessories for it. It can be tempting to just tie your boat up somewhere and leave it ready to go for the next time you feel like heading out. However, this isn’t a good idea for a number of reasons. Yes, your boat sits in the water while you’re using it, but that doesn’t mean that it’s designed for continuous exposure to the water or elements for months at a time. Get your boat out of the water, whether on a lift or trailer or in a garage, for these reasons.
