Posted on May 5, 2015

ShoreMaster Hires New Field Sales Representative

ShoreMaster Hires New Field Sales Representative

Written by ShoreMaster Marketing

FERGUS FALLS, MINNESOTA, May 1, 2015 – ShoreMaster, a leading manufacturer of docks and boat lifts, is excited to announce the addition of  new field sales representative – Tom Haberkorn – to the ShoreMaster team.

Haberkorn will serve as the Field Sales Representative for the Wisconsin territory. He will work closely with the Regional Sales Manager for the Midwest, Aaron Nyhus, to provide dealers and customers the superior service and training expected of the ShoreMaster brand.

“We are very excited to have Tom join the team. We have always had a strong dealer and retail presence in the Upper Midwest. The addition of an FSR in this region will help us to serve those dealers who are continuing to see strong retail growth.” say Don Hurley, ShoreMaster President/CEO. “The primary function of this position is to serve our dealers and to assist our dealer/distributors in servicing and adding sub-dealers. Having an FSR dedicated to the Wisconsin market will enable us, and our dealers, to seize the opportunities presented around the water.”

Haberkorn has previously worked in sales and customer service roles in the marine industry so he brings with him an understanding for the industry, the products and the dealers. He has actually worked with many of the ShoreMaster dealers in some capacity through his previous positions in sales.  As a part of his role as a field sales representative, Haberkorn will focus on improving the accessibility and distribution of ShoreMaster products to the ShoreMaster dealer network – and in turn to the retail customer.

“Tom is a dedicated and passionate rep, he is ready and is excited to get out in the field and start working with our dealers. He has a passion for the marine industry and is quickly learning the ShoreMaster way and product line-up; his drive and knowledge will be a great asset for our company and for our dealers.” says Hurley.

ShoreMaster, LLC is a premier manufacturer of waterfront equipment, specifically docks and boat lifts. The ShoreMaster team includes welders, fabricators, engineers, mechanics, developers, designers, problem solvers and more–working together to provide their customers with the very best waterfront experience available. Visit ShoreMaster at for more information.